What followed was total genocide and the greatest city the world had ever seen was destroyed. The land was heavily salted to prevent it from ever being cultivated again, it's huge concentric ringed harbour was demolished, then the sale of the Phoenician's purple cloth was banned and even the wearing of the purple was outlawed; only the Emperor of Rome was allowed to wear purple. Since this time the purple has always been associated with royalty.

If YOU are of Phoenician descent, recognise your inheritance and demonstrate you are Phoenician by claiming your right to wear The Purple